Natural Versions of Food?
Natural versions... What's in the regular versions?
I get a kick out of companies that sell "Natural" versions of their products, while continuing to sell the original version. Why would they do that? If the newer version is natural, doesn't it draw your attention to their original "Un-Natural" version?
While I'm happy to see companies releasing "Natural" versions, it doesn't make sense that they continue to sell their original version.
Thankfully, some companies like General Mills have the integrity to not only introduce more healthful choices, but they had the courage to eliminate their original recipes entirely... and in their ENTIRE product line. General Mills not only switched every brand of cereal they make to whole grain, but even decided to eliminate artificial colors, flavors and sweeteners. I wish more companies were like them.
Joe Crescenzi, Founder
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